LawProse Lesson #169: Persuasive motion practice.

How much can you learn about persuasive motion practice in one day? A whole lot — if you have the right teacher and the right approach. LawProse’s new Winning Brief seminar — with its 3d-edition 775-page coursebook published by Oxford University Press — breaks the subject of persuasive litigation writing into 100 bite-sized lessons that will transform everything about your briefs: what you say on page one, the tone you adopt, the cogency and power of your point headings, and your clincher at the end. Bryan Garner will show you how to develop and then present arguments that judges find irresistibly compelling. The book contains several hundred examples of superb rhetorical models — including the best brief ever written. Yes, the best brief in the history of lawyerdom was written by a third-year associate and a junior partner who implemented Garner’s lessons in an extremely difficult case — one that seemed unwinnable before a hostile tribunal. But they Garnerized the brief and won for reasons that you’ll see. You and your team can do the same. Here’s our challenge: for each lawyer who attends LawProse’s Winning Brief seminar in 2014, LawProse will accept a brief and assign it a LawProse Persuasion Index grade. See how you score. More important: enroll now.